Electrolux Home review collection and moderation
Improving product review quality and quantity.
Electrolux Home, the Nordic franchise retailer, is using product reviews to increase conversion. For smooth review collection and moderation One2Five review software was deployed. The review engine is the central platform to generate, moderate and display reviews along the customer journey. An automated post-interaction-mail (PIE) process maintains a daily income of fresh reviews. The One2Five moderation processes and content team ensure high quality and authenticity. Moreover, reviews are syndicated via the review engine directly with business partners via secure API connections.
The quality and number of reviews has improved one benefit of which is a better SEO ranking. Furthermore, conversions on the website increased.
Client:
Country:
Sweden
Industry:
Retail
Services:
Review Management Software
Client Review:
"With the support of One2Five we conducted a short requirements analysis and decided on the scope that Electrolux Home fitted the best. The implementation of the Review Engine and its widgets was smooth. Thanks to automation and moderation our team can focus even better on high-value activities."
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